Email Marketing
Email marketing blasts supporting the launch of new products and promoting sales.
Design / Layout
Photography
Studio photography of products, models, and custom painted helmets. I organized photoshoots, set up lighting and backdrops, arranged products on mannequins, directed and worked with models, and shot and edited photos.
Product Photography / Editing / Retouching
Brand Catalogs
Design, layout, and product photography for brand catalogs.
Design / Layout / Product Photography
Magazine Advertising
Design, layout, and product photography for ProTaper advertising campaigns appearing in print and digital magazines.
Design / Layout / Product Photography
Social Media
Design, layout, and product photography for posts appearing on social media channels.
Design / Layout / Product Photography
Apparel
I designed these pieces for ProTaper's lifestyle apparel line. My tasks included creating artwork, designing trims, and completing tech packs for each piece.
Apparel / Tech Packs
Product Design
Products I have created designs for, including logos, graphics, color schemes, and packaging.
Industrial Design / Logos / Packaging /
Product Graphics
Packaging Redesign
I designed new packaging for the Fuzion Handlebar to improve shelf appeal, facilitate customer interaction with the product, and secure the included handlebar pad.
Packaging
Handlebar Pads
New colorways I designed for ProTaper's handlebar pad line. These allowed for greater self-expression on consumer bikes, and were adopted by many professional teams in the televised sport of Supercross. The color-matched foam created an industry trend that has since been copied by competing brands.
Products
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